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The Most Important Sentence in Your Story

The Storytelling Lab

CHAPTER

Utilizing Storyboarding Techniques for User Experience Improvement

This chapter explores the collaboration between Pixar and Airbnb in Project Snow White, highlighting how storyboarding user stories can preemptively address problems and enhance user journeys. It emphasizes the significance of storytelling in various contexts and introduces the concept of story design for creating transformative user experiences.

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