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17min chapter
Strong Black Friday Online Spending Bodes Well for Season
Bloomberg Businessweek
Black Friday Deals and 'Buy Now, Pay Later'
The chapter discusses the observations made on Black Friday and the changes in shopping patterns, including the extension of deals and the popularity of 'buy now, pay later' services. It explores how retailers offered discounts for the entire week leading up to Cyber Monday and the potential implications of this trend. The chapter also delves into the increase in usage of 'buy now, pay later' and discusses whether it signals consumer stress or simply more awareness of the option.
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