Are College Athletes Cashing In and Killing the Game?
The Assignment with Audie Cornish
NIL: Navigating Opportunities and Challenges
This chapter delves into the transformative effects of new NCAA rules permitting athletes to profit from their name, image, and likeness (NIL). It highlights successes in women's basketball while addressing issues like gender disparities and the challenges faced by various sports. Personal stories illustrate the journey of athletes navigating this new landscape, including the excitement and caution surrounding NIL opportunities.
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