11min chapter

The GaryVee Audio Experience cover image

The Importance of Storytelling with Jon Taffer

The GaryVee Audio Experience

CHAPTER

The Worldwide Billboard Campaign

A speaker shares their story of how their picture was chosen by Apple for a worldwide campaign, leading to their photo being featured on numerous billboards. They discuss their plans to leverage this opportunity to attract more brands and seek advice on creating interactive online activities. The chapter explores the risks of relying solely on social media for income and the importance of storytelling and personal branding.

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