4min chapter

Marketing Against The Grain cover image

The Growth Strategy That Grew Hubspot To +$30 Billion

Marketing Against The Grain

CHAPTER

Utilizing AI for Personalized Emails and Conversion Rate Boosting

Exploring the impact of using AI to train the open AI API on GPT 4 for personalized emails, featuring significant conversion rate improvements at HubSpot. Discussion on leveraging AI for enhanced customer experiences and staying competitive through innovation.

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