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How to Use Benefits as a Competitive Advantage
Social Media Marketing Podcast
Leveraging Customer Benefits for Business Growth
Learn how Arm and Hammer capitalized on the power of odor reduction to diversify their product line, from toothpaste to kitty litter, highlighting the significance of identifying customer benefits in driving successful brand extensions and partnerships.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode