The Sunday Podcast: Isaac and Ari interview Scott Keeter from Pew Research Center
Tangle
Evolving Polling Methodologies
This chapter explores the advancements in polling techniques, particularly the transition from traditional telephone interviews to modern online and mail survey methods. The discussion highlights the challenges of ensuring representative and accurate samples while addressing biases and the integrity of responses. Additionally, it emphasizes the critical role of skilled professionals in navigating these complexities to improve the quality of public opinion research.
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