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#239: Justin Moore – What it feels like launching a book and an in-person event at the same time

Creator Science

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Understanding Loss Aversion and Maximizing Sponsorship Opportunities

This chapter explores the psychological concept of loss aversion and its impact on decision-making, particularly in the context of content creation. It also introduces an audit tool designed to help creators enhance their sponsorship opportunities through social media analysis and discusses strategies for effective marketing and scalability.

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