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202 - AI SERIES: 18 - Why Directories Are the New Gold Rush in Lead Generation with David Jaeger

Nikonomics - The Economics of Small Business

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The Importance of Timely Lead Responses in Directory Marketing

This chapter explores the hurdles small businesses encounter when managing leads from directories such as Angie's List and Thumbtack. It highlights the significance of prompt communication, particularly through instant SMS, and discusses how AI tools can improve lead engagement and response efficiency.

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