In this episode Sal, Adam & Justin speak with Jason Phillips about the importance of the fitness industry and what can be done to improve it.
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Why Jason believes the “expert space” will become regulated. (2:27)
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One of the BIGGEST mistakes you can make as a trainer. (8:58)
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How the ‘guarantee’ model is outdated. (10:35)
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Why you need leverage to grow. (17:23)
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How the COVID boom of digital fitness is causing a lot of lack of trust today. (19:55)
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The dissonance between being extremely good at what you do and chasing the dollar. (28:15)
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The consumer thinks fast and slow when in reality it’s yes or no. (37:07)
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Engage in application! (42:51)
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Be authentic. (45:17)
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Highlighting businesses that he admires and why. (50:02)
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KEY things to look out for to build a successful business. (55:38)
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If you improve your health, EVERYTHING gets better. (1:06:18)
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The mental health benefits of health & fitness. (1:08:11)
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The MASSIVE opportunity for future coaches and trainers. (1:18:09)
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Featured Guest/People Mentioned
