2min chapter

Marketecture: Get Smart. Fast. cover image

Episode 29: TripleLift CEO Dave Clark on Native, SSPs, and CTV. Plus, Joost!

Marketecture: Get Smart. Fast.

CHAPTER

The Fallout From the Google Video Network Report

Roku is definitely one of the most spoofed publisher platforms out there in CTV. So I think that's why they did this human deal like a year ago. Just in it largely just size their footprint. Right. Well, we're on video. There's continued fallout from the Google video network report from Adlytics. Many buyers are starting to turn off the network portions of their YouTube buys or doing other things to try to cut back on their off network video stuff.

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