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5min chapter
The Future of Media, Ads and Commerce (Andrew Lipsman, Independent Analyst & Consultant at Media, Ads + Commerce)
The CPG View
Navigating the Shifting Paradigm of Content Creation and Audience Engagement
Exploring how authenticity and resonance are key in content creation, this chapter delves into strategies for creators to engage with their audience effectively, using examples from fitness influencers and mainstream creators like Logan Paul and Taylor Swift.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode