The War Between Marketing and Sales in SMBs

I think between marketing and sale it should be the same Yeah, customer shouldn't talk to or see some ad they see a specific offer that they may like. How you engage them and when you engage them is more important than you engage them overall. You'll see companies have enterprise in the SMB. It's part buyer experience But it also part like business planning and forecasting Like sales velocity is gonna be different ACV is gonna bedifferent win rates Gonna be different sales cycles are gonna be different Between your segments SMB enterprise strategic, but also between Low intent lead gen demo requests or hot declared intent conversions Outbound events ABM intent driven outbound all those different things are gonna have different