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Crucial Takeaways From Our 6-Hour Whiteboard Session | Espresso Hour Episode 11

The Espresso Hour

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The Last One You Want to Give Up Is Marketing

PGA is looking at what are the highest revenue generating activities for all of these. From there, I would say more than likely sales. That way you're off of sales calls because you could train that in the highest leverage way. And always the last one you want to give up is marketing.

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