315 - LEAKED: Hybrid Attribution | The Vault Invite-Only Event
GTM Live
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Data Is Dirty in the Sense That Humans Are Bad at Remembering Lots of Things
There's a big lag between when they fill ut the form when they actually become an opportunity, ecause an essar's got to chase them around for 30 days. We don't have that because in a few focus on high intent buyers that convert into sales opportunities at a high rate. And this is, and if we add other contacts in along the way, those are people that are part of the buying group. But we're going after the the person that said, i want to buy. That's what we don't look at additional contacts on the ortunity.
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