5min chapter

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Mark Ritson's Top 10 Marketing Moments of 2022

On Strategy Showcase

CHAPTER

The Tick-Tockification of Everything

TikTok is growing faster than any other social media brand. It's a factor of 50% more addictive, more time consuming than anything else in your portfolio of social media. The only way to beat TikTok is to use their power on the hill, which is now, Scott Galloway says. He predicts that before year end 2023, TikTok will have been banned in the United States.

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