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Ep. 302: Short-Form BJJ Content, feat. Tum Energia

BJJ Mental Models

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The Rise of Short-Form Videos in BJJ

This chapter explores how the evolution of content consumption, particularly short-form videos, is transforming the way practitioners learn Brazilian Jiu-Jitsu. The discussion highlights the shift from traditional media to on-demand viewing, revealing both the advantages and challenges of brief video content in educating audiences.

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