2min chapter

Creator Lab - interviews with entrepreneurs and startup founders cover image

Kallaway // 100mil+ Views, Growing on TikTok & Vertical Video Deep Dive

Creator Lab - interviews with entrepreneurs and startup founders

CHAPTER

How to Be a Breaking Brand

I want to be one of the five to 10 most trusted sources in the world for what I call breaking brands. And so when I think about what kind of videos do I make, it's really like, what authentically grabs me? And then how can I story tell that with my own fresh perspective in a way that people may not have heard before? and I wanna be trusted.

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