The Innovators Dilemma at Sales Force

Sales force people are trying to build CRM they're doing the whole innovators dilemma stuff now on sales forces well I've got a lighter pipeline deals or base here in Chicago. Well let's go mobile first CRM and keep it simple right? And there are very few incentives for somebody to come in with a ton of venture capital to try and take you out. Right. Our challenge is how do we expand the market sizeHow do we increase market share penetration all these things they're looking at is a how do I displace this person in a relatively small marketrightFew hundred million dollar market certainly not a mega billion dollar market.