Transparency From Seriousness - What Not to Do in a Crisis

Most firms confuse transparency for seriousness, not the same thing. The client only cares if you create the impression it is worth caring about. So that's an inside look at how i used to manage all these problems tor the firm. Right now, we're going to go through and will show you the thinking and how to manage a crisis,. What not to do in a crisis, and why it needs to be managed this way.