4min chapter

The School of Greatness cover image

Pixar’s Formula For Storytelling Success & Emotional Persuasion w/ Founder Ed Catmull EP 1474

The School of Greatness

CHAPTER

How to Tap Into the Human Mind and Create Emotional Connections With Audiences

Pixar's John Lasseter: "We want to hire people who are smarter than I am" The first hires were Andrew Stanton, Pete Doctor and Lee Unkrich. None of these people had ever made a feature film before in their life. They also hadn't done it with computer graphics or 2D then done any film. So it's unbelievable. Everybody is a beginner. And they'll have to figure it out.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode