This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

Instagram's Dirty Little Secret (426)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

CHAPTER

Content Creation vs Marketing: Clarifying the Misconception

This chapter explores the misconception that content creation equates to marketing, emphasizing the need to understand that content creation is a subset of a comprehensive marketing strategy. It highlights the shift towards promoting content and thought leadership in marketing efforts, stressing the importance of marketing support for effective content marketing.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner