12min chapter

Think Fast Talk Smart: Communication Techniques cover image

80. Magic Words: Change What You Say to Inspire and Influence Others

Think Fast Talk Smart: Communication Techniques

CHAPTER

The Power of Language in Communication

This chapter explores how language shapes communication and behavior, highlighting the significance of word choice in influencing emotions and perceptions. It introduces the SPEAK framework and underscores the importance of asking questions to enhance perceived competence. Additionally, the chapter discusses the impact of certainty in language, showcasing strategies to boost communication effectiveness and foster stronger connections.

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