6min chapter

Hey {First Name}, An Insider's Guide to Outbound Sales cover image

#176: How to Not Get Burned by a Lead Gen Agency (Curtis Bendt)

Hey {First Name}, An Insider's Guide to Outbound Sales

CHAPTER

How to Leverage Content Syndication to Increase Engagement

The key thing there is keeping the client's brand top of mind. Some clients just simply want their information out there, generate that marketing qualified lead so they can take it internal and refine it for their sales team. We see a lot of good success in FinTech, healthcare products, manufacturing, companies that service large distributing companies. And then we're also working on some smaller projects, design firms, interior design firms, locally based. So talk about how you guys are using content syndication to reach your target audience.

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