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S2E29: Yonatan Raz Fridman (Supersocial) - Why the Metaverse Should Matter to Brands

Into the Metaverse

CHAPTER

The Future of Super Social

Super Social is a company that builds and focuses on building cutting edge virtual worlds. We've always had the ambition of building an Nintendo for the metaverse age, meaning creating beloved, ever more engaging virtual worlds. I believe in the next 10 years we'll have touch surfaces that are computational that are internet connected everywhere around us. That's going to be a massive, massive, massive challenge. But because we're talking about an internet that is more expressive, more immersive and even more social, whatever the issues we had in web 2.0 and social media are going to be exacerbated in the metaverse.

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