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Eric Helms: Getting More People Into Exercise & Perfectionism
LTB Podcast
The Importance of Science Communication in Fitness
I think it's a glorification when you have an audience who aren't just athletes, but people who are going to change their body or my strength. People often will put bodybuilders, physique athletes, sports people and models on a pedestal. And I think grit is a very important thing in sport. It's like the video games? It's like we don't all love lifting weights because it's so hard. But most of the time, I lift weights because I love it.
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