4min chapter

What's Your Problem? cover image

Is the Era of Free Returns Over?

What's Your Problem?

CHAPTER

The Challenges of Returns and Lessons from Apple and Walmart

This chapter explores the difficulties faced by companies in dealing with returned items, especially larger ones like furniture, and shares valuable insights from the speaker's experiences at Apple and Walmart. It also touches upon the speaker's failed startup during the dot-com boom and their decision to return to the US.

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