21min chapter

Car Dealership Guy Podcast cover image

#32 Will the dealership survive, Where she's investing big, Tech's biggest challenges in the dealership, Vulnerable leadership | Barb Edson, Chief Marketing Officer, CDK Global

Car Dealership Guy Podcast

CHAPTER

Challenges and Inefficiencies in the Automotive Industry

The speaker discusses the challenges and inefficiencies observed in the industry, including fragmented consumer experiences and broken workflows. They highlight the need for improved user interfaces and the refresh of their CRM application. The chapter explores the integration of different applications to create a seamless workflow and emphasizes the importance of employee productivity and consistent consumer experiences.

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