Insights on Relevance and Frequency in Content Marketing

Get in the Goldilocks Zone.

When it comes to social media, you don’t want to post too much or too little. So what’s the golden ratio for your content posting schedule?

Jay Schwedelson and I unravel the secret formula to keeping your audience tuned in to your content and engaged. How are relevancy and frequency tied together? And should you keep posting content to maintain frequency, even if you don’t really have a lot to say?

Let’s just say the answer may surprise you…

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