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I'm a Non-Smoker, Right?
For me, i think i tend to lean towards the identity side with the non smoker. I didn't smoke before. I used to have a difficult relationp with alcohol inparting lifestall in my middlay twenties. And that's all long gone, and it's like someone else's ife. So to me, i am the non partier, right? Whereas i truly believe that for other people, keeping forefront that former identity is very forefront in their branding and their media. There are people in our industry who stay hyper vigila against ever falling back into it. Yes.