E004: All Things Forecasting! How we Forecast, the Pitfalls of Over and Under Forecasting, and the Lessons We've Learnt From Our Mistakes
Marketing Operators
00:00
Navigating Marketing Uncertainties and Risks in Forecasting Strategies
Exploring the ever-changing landscape of marketing costs and channel efficiency, emphasizing the significance of leveraging current data and seizing immediate opportunities to avoid the pitfalls of under or over forecasting.
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