What Is Lifetime Value to Customer Acquisition?

A, what is lifetime value? Lifetime value is per customer. How long are they going to stay with you? Ah, there's an anonymous question that was submitted ofa 20 minutes ago. Do you put a lot of value in a business that has a lot of very long contracts, like maltier, with their clients? And the answer probably is yes. But obviously it's not the only metric to care about. A, sho we er. Shall we finish upthe topics? A, i think, i think we only have three left. We finished a discussion on curn growth in indiar. Those kind of wrap up into the next topic, which is l t v to