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How Bose compete with AirPods — and why it’s in more cars than ever, with CEO Lila Snyder
Decoder with Nilay Patel
Are You Thinking About Recurring Revenue for Subscription Headphones?
As you add more software, more capability and, particularly more AI capability, you are going to have to run a bunch of servers and pay for people to use the products. Are there features and functionality that maybe not everybody wants or needs, but is highly valuable to some? And can we deliver that in an over the year capability that could lead to a subscription model? We're for sure thinking about that. You see it now happening in automotive starting to happen in automotive.
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