The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20 Growth: Shopify's VP of Growth on Why Standalone Growth Teams Operate More Efficiently than Integrated Ones, Why You Should Hire as Senior Growth Leaders as Possible and The Biggest Mistakes Founders Make When Making Their First Growth Hires

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

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Building Effective Growth Teams

This chapter explores the essential characteristics and dynamics that contribute to the success of growth teams in various companies. It emphasizes the importance of curiosity, selecting appropriate metrics, and fostering collaboration, while also discussing the intricacies of the hiring process for growth professionals. Additionally, the chapter addresses the relationship between growth, product, and marketing teams, highlighting strategies to optimize their collective efforts for sustained growth.

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