Call to the Lamb

Call to the lamb was a modest success, but it wasn't really a hit. We know on this one, we really wanted to like consider the marketing and how we're selling it and how we talk about it. I think the biggest thing was trying to make sure we're all on the same page of what the idea was. And then you can kind of work backwards from there. You're waiting for the next line. It's not like the tone you didn't even finish it.You just gave you the equal draw. This is, this ain't it. We messed up.