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#60 Yvon Chouinard: What We've Learned from Patagonia's First 40 Years
Founders
Why Are You So Corporate and Not Human?
If we want to make any money it's a good idea to keep the ones we have happy and fully engaged. The benefit is she can then pass on a couple decades of helping raise kids to new parents. And then now you have your employees feeling like not only am I getting benefit because I'm working at a place that I like, I like their products, I get paid well but they actually care about me. So I don't know I just think that again seems completely obvious to me but when you interact with companies it's like why are you so corporate and not human? Like your customers are not corporations, they're people even if you're selling to businesses you're still selling to
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