Kipp Bodnar on Marketing Experiments at HubSpot and Harnessing HeyGen to Improve Conversion
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The Power of AI in Marketing Video Creation
The chapter delves into the benefits of using AI technology for creating marketing tutorial videos, comparing the efficiency and cost-effectiveness with traditional methods. It discusses the importance of clock speed in product development and the potential of AI tools in video creation, emphasizing the value of AI-generated content in marketing strategies.
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