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12min chapter
E19: Why Doesn't Apple or Steam Use Regional Pricing? (w/Bill Grosso)
Game Economist Cast
Challenges of Regional Pricing and Dynamic Pricing in the Gaming Industry
This chapter discusses the challenges faced by gaming companies in implementing regional pricing and dynamic pricing. It explores the reasons why companies like Apple and Steam do not use regional pricing, and how dynamic pricing can lead to distrust and suspicion among customers.
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