Analyzing User Targeting and Personalization Strategies in E-commerce

If you like Taking Inventory, do us a favor and give us a 5-star rating and review. It’s the best way to help support ——— Harry Dixon and Rory Garton-Smith are co-founders (2 of 3) of Checkmate, the app that unlocks savings at over 50,000 online stores. During our conversation Harry and Rory share what they saw happening in retail that gave them the realization that online shopping is broken. They also tell us how they grew to over 1M+ users with no paid media, how Gen Z shops vs. everyone else, the fragmented brand market and so much more. ——— Connect with James and Daniel! LinkedIn: James: https://www.linkedin.com/in/jamesborow/  Daniel: https://www.linkedin.com/in/danieldruger/  Twitter:  James: https://twitter.com/jamesborow  Daniel: https://twitter.com/ddruger Subscribe to our newsletter: https://www.takinginventorypod.com/ and follow Taking Inventory on LinkedIn and Twitter!