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2min chapter
Getting Started with Strategic Planning: Roger Martin
Creative Confidence Podcast
Introduction
Strategy should be thought first and foremost as a problem solving tool. Whatever problem you have now is the result of all the choices you've made that cause you to be doing what you're doing now. Roger has published 11 books, including one of my favorites, playing to win,. which he wrote with a your good colleague, a g. Lafley formerc e o of proctor and gamble. He's worked with numerous ceos in executive ems world wide, such as proctor and gambler an lego.
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