19min chapter

Social Media Money Makers cover image

Ep 10: Email Marketing 101 with Liz Wilcox

Social Media Money Makers

CHAPTER

Email Marketing Essentials

This chapter explores the significance of email marketing as a critical tool for engagement and conversions, highlighting its superior return on investment compared to social media. The speakers discuss the importance of building and owning an email list, offering actionable steps for listeners to start their email marketing journey. Additionally, they cover effective strategies for maintaining subscriber engagement and encourage finding a unique voice in communications.

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