Hey {First Name}, An Insider's Guide to Outbound Sales cover image

#003: Generating Better (and More) Leads From Events with Geofence Advertising From a Veteran of AOL, Monster.com, and Ad.com w/ Rob Andreski

Hey {First Name}, An Insider's Guide to Outbound Sales

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Lessons in Innovation and Audience Targeting from the Digital Frontier

This chapter explores key lessons learned from leading companies in the digital realm, emphasizing the necessity of ongoing innovation to maintain market relevance. It also discusses the shift from traditional advertising metrics to advanced audience targeting in online platforms, transforming customer engagement strategies.

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