
SPI 595: Proving the Riches Are in the Niches with Matt Giovanisci
The Smart Passive Income Online Business and Blogging Podcast
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From Band to E-Commerce: A Marketing Journey
This chapter chronicles the speaker's evolution from performing in a band to founding Swim University, a niche website focused on pool ownership. It explores their shift from traditional marketing to affiliate strategies and e-commerce, detailing the challenges and triumphs they faced along the way. Insights into personal experiences highlight the significance of starting small and leveraging logistics in building their successful online business.
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