2min chapter

Nir And Far: Business, Behaviour and the Brain cover image

Here’s Why You’ll Hate the Apple Watch (and the Important Business Lesson You Need to Know) - Nir and Far

Nir And Far: Business, Behaviour and the Brain

CHAPTER

Apple Watches - Why You Shouldn't Buy Them

Keep your expectations low and prepared to miss some basic features you'd expect from even a cheap watch. Apple may very well make the wake feature so sensitive that few people are troubled by it. Future generations of the apple watch will have more delightful features customers currently don't expect, like new aps.

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