Ep. 204 - How to WIN with Meta Ads in 2025 ft. Cem Verghese & Syed Qadri
Affiliated: ClickBank‘s Official Affiliate Marketing Podcast
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Creativity and AI in Facebook Advertising
This chapter explores the speakers' extensive experience with Facebook advertising, focusing on their investment of $150 million over eight years. They discuss the shift in advertising strategies towards broader targeting and the vital role of creativity and copywriting in an AI-driven environment. Additionally, the chapter highlights the importance of originality, consumer psychology, and the strategic use of authority figures to enhance advertising effectiveness.
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