
The Investor's Guide to China: Chinese e-commerce goes global (#34)
The Investor's Guide to Asia
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The Rise of Chinese E-Commerce
This chapter explores the transformation of the Chinese e-commerce landscape over the past decade, analyzing the shift from PC to mobile platforms and the rise of new market players. It also highlights the global expansion efforts of key companies like Timu and Xi'in, underscoring their rapid user growth and the challenges they face in increasing transaction volumes.
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