4min chapter

The Political Scene | The New Yorker cover image

Decoding the “Compelling” Attack Ads of the 2024 Campaign

The Political Scene | The New Yorker

CHAPTER

Shifting Dynamics in Political Campaign Strategies

This chapter explores the differing tactics of the Biden and Trump campaigns, focusing on their unique approaches to messaging and advertising. It highlights the significance of generational influences and features an expert analysis of modern political advertising dynamics.

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