Blair Enns - Productized Services
Ditching Hourly
00:00
Is Prodoctization a Good Thing?
i can think of one other type of product i service that would make sense. Ua hime, i think of a a feeder product. For ten years, i had webcast subscription. I was a customer. A and that was great. So i published a blog post on a regular basis a that was free. The next step is pay a little bit of money to go deeper into these topics in a web cast. And those people who are willing to part with some money are more valuable, more likely to pay you for the higher value stuff. It's not one that you'll burn in hell for. You won't necessarily crush your business.
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