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#7 - Training Sales to use Competitive Intelligence | Colby Kennedy, Product Marketing Manager, Reputation

Coffee & Compete

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How to Integrate Sea in the C I Programme With the Company Direction?

It doesn't matter if sails, as one of your primary end users, aren't at your using the intail or the content is at their disposal. I todim sads and i want a kind of transition ou to thats the high level, how you get ing the exact decision makers on board that early stage. So before we get in touch, you like the packaging of the content, what are your early steps to getting credibility and getting there a trust and buying as well? Yes. That was pretty easy for us. They were all, i really siked about ind they were all realy excited. But i think several things that would go a long way to get people to

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