4min chapter

GTM Strategist Podcast cover image

Pierre Herubel: GTM Strategy Blueprint

GTM Strategist Podcast

CHAPTER

Developing a Startup Strategy

The chapter covers the importance of developing a strategy quickly for startups, including messaging strategy, positioning, and creating a minimum viable brand. It also discusses the process of developing a 90-day plan to acquire customers, focusing on identifying target segments and refining target audiences with specific details.

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